I'm always amazed, it seems the biggest way to reduce your carbon footprint AND your waterfootprint is too eat less meat. Too bad I like meat, but my wife doesn't so I'm a semi-vegetarian by default. I've gotten used to it though, and actually like it. About twice a year I'll eat a steak and it tastes good but since I'm not used to it, feels like a brick in my stomach.
Full page for Mother Jones.
The roughs. I went alittle nuts, but I'm a sucker for environmental stories.
The "final". Art direction and design by Carolyn Perot.